Why Internet Radio?
Internet Radio can be an interesting utility even for somebody rarely using it. Internet radio can be far superior to traditional radio in many ways, particularly in terms of the audience you can reach. Internet radio can be picked up by any PC which has 'streaming' software such as RealNetwork's RealOne or Microsoft's Windows MediaPlayer.
Internet radio can serve niches of musical genres and artists in a cost-effective way that benefits all labels, especially the independents, since they can't get their stuff out on the AM/FM airwaves.
