- A&R - The A&R (artists and repertoire) department is often considered the most glamorous department at a record label. This is because A&R is in charge of discovering new talent. Akiese Music A&R's work very hands-on with the artists that they "sign." (When a record label "signs" an artist, it simply means that the artist makes an exclusive contract with our record label.) We do everything from assisting with song selection to choosing the people that will produce the album to deciding where the album will be recorded. The people in this department work as the link between the recording artist and all the other departments of the The Akiese Music Group.
- Art Department - This department is in charge of all the artwork that goes along with producing an album. This includes CD cover art, advertisements and displays at music stores.
- Artist Development - This department is responsible for planning the careers of the artists who are signed to The Akiese Music Group. We promote and publicize our artists over the course of their career.
- Business Affairs - This department deals with the business side of things. It takes care of bookkeeping, payroll and general finances.
- Marketing Department - This department creates the overall marketing plan for every album that the record company will release. It helps coordinate the plans of the promotion, sales and publicity departments.
- New Media - This department is in charge of dealing with the newer aspects of the music business, including producing and promoting music videos for the artist. In addition, this department is often responsible for helping an artist create a presence on the Internet. It deals with the new technologies in which artists can stream music and music videos through the Internet.
- Promotion Department - This department's main purpose is to make sure that an artist is being played on the radio. It must get an artist's new songs on the radio in order to ensure the future success of the record company. This department makes sure that all the other departments are communicating about the best way to sell our artist to the public.
- Publicity - This group is responsible for getting the word out about a new or established artist. It arranges for articles to be written in newspapers and magazines. They also deal with radio and television coverage of our artist.
- Sales - This department oversees the retail aspect of the record business. It works with the record store chains and other music stores to get new albums onto retailers' shelves.
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